Friday, July 30, 2010

Sportsworld appointed by AEGON for British Tennis Sponsorship

Leading life and pensions company AEGON has appointed event management agency Sportsworld to deliver its hospitality at all top tier tennis events following its ground-breaking 5 year lead partnership  with British Tennis.
Working in partnership with the Lawn Tennis Association ( LTA), Sportsworld will support AEGON’s hospitality requirements at the AEGON Championships (Queen’s Club), the AEGON Classic (Edgbaston), the AEGON International (Eastbourne), Wimbledon, Davis Cup and Federation Cup matches and the ATP World Tour Finals (O2).  Sportsworld will also manage all guest invitations across AEGON’s British Tennis partnership portfolio which runs from 2009 to 2013.
Steve Clode, AEGON’s Director of Marketing and Customer Strategy, said: “Following a competitive tender process, we are delighted to be working with the Sportsworld team.  They will play a key role in helping us design an ‘AEGON experience’ that enriches our business relationships as well as co-ordinate delivery on the ground.  We look forward to welcoming key stakeholders at all our tennis events beginning with the inaugural AEGON Championships at Queen’s Club.”
Jeff Hunter, Operations Director at Sportsworld, commented: “We are very excited about the prospect of partnering AEGON in delivering distinctive guest experiences across the full range of British Tennis events.  AEGON’s vision to invest in the sport from grass roots to the Centre Court is ground-breaking and our aim is to reflect this fresh approach and focus on excellence within the hospitality experience we deliver.”

Egypt Dressed to Party

Another distinctive trait of rich people in ancient Egypt was the use of wigs, made with sheep or real human hair, and worn at parties and in domestic environments as well as at festival and important cults. Fashion thrived, and found its victims amongst the wig wearers. In an ancient Egyptian version of the Emmys or the Oscars, guests such as Victoria Beckam, Ivana Trump or Paris Hilton would all have wigs, and perhaps also burning perfume cones, on their heads.
But what about the gowns? It seems from archaeological findings that everyone wore tunics. Men wore them down to their knees and women down to their ankles. These tunics were made from linen, from the Flax plant very abundant across the Mediterranean. Not the choice of Victoria Beckam for sure!
Like a school uniform, people found a way to customise the ubiquitous tunic. Richer individuals wore their tunics folded, as depicted in art, with some with gold lines and designs. Add on the jewellery and the headdresses, and there was no way could you mistake a celeb for her personal assistant.
Sandals (ankh) were worn by everyone (without socks, you'll be pleased to hear). The difference was that poorer people could only afford papyrus or palm fibre sandals, while richer individuals had their sandals woven in leather. There were no high heels like the ones models refused to put on at the latest Alexander McQueen fashion show!
Men and women wore makeup (the rich ones). Kohl for eyes was also used as a protective balm as many of the medical papyri prescriptions suggest, and henna was worn on the lips and nails. Tattoos were common, applied to both the living and the deceased. Today tattoos are becoming common amongst all types of people, and many male celebs slap on the face paint as well as the women.

Düsseldorf Travel Guide



Düsseldorf Travel Guide


Düsseldorf Travel Guide




DÜSSELDORF, capital city of the German Federal State of North Rhine-Westphalia, is located at the confluence of the Düssel and Rhine Rivers; and it is one of the Rhineland's most dynamic cities, boasting a strong economic and cultural foundation. After Frankfurt, Düsseldorf is the largest financial center in Germany and is home to a large and wealthy elite class. Its hallmark is the upmarket Königsallee.

Düsseldorf is internationally renowned for its cosmopolitan culture and is one of Europe's main fashion and fair hubs. It is big and commercial; full of banks and industrial offices and skyscrapers, but it's also refreshingly clean. Düsseldorf is also residence to the largest Japanese population in Europe and boasts a number of excellent Japanese restaurants and shops and a striking Buddhist temple.

Modern Düsseldorf, on the left of the city, is represented by the Gehry buildings in Media Harbor while in the old quarter, obviously on the right, there are quaint passageways, old churches, traditional brewpubs, bars and restaurants. The two sections are connected by five bridges, being the most impressive the Oberkassel.

Düsseldorf is known for its many bars in the downtown (Altstadt) area. In fact, many visitors refer to the Altstadt as the "world's biggest bar," so called for the more than 500 clubs and discos that line the cobbled streets. There you can drink the “Altbier” or simply “Alt”, it is a dark beer served in small glasses and is available at practically any restaurant in the city. But, “Alt” is not the only beer that you can enjoy, there are many other beers as Schlüssel, Uerige, Schumacher, and Füchschen.

Immediately south of Altstadt are some the most important museums and galleries, K20 is famous for its masterpieces by Klee, Picasso and Dalí. K21 is the city's newest contemporary art museum, containing works by Nam June Paik and Bill Viola, and showcasing the latest photographic, sculptural and painting talent.

Friday, July 16, 2010

Sportsworld collects award for AEGON Experience

International hospitality and event services group, Sportsworld, has been recognised by a panel of industry experts for delivery of the AEGON Experience at the 2009 British Tennis Series.
Sportsworld scooped the silver award in the Hospitality & Travel category of the annual SportBusiness Sports Event Management Awards held recently at Lord’s Cricket Ground. Kevin Roberts, Editorial Director of SportBusiness and member of the awards judging panel, commented: “These are the first and only international sports event management awards that recognise excellence and are the pinnacle of achievement for this crucial element of our industry.” Organisers claimed the 2009 entries were of an exceptionally high standard.
Sportsworld is appointed by leading life and pensions company AEGON to deliver its hospitality at the British Tennis Series (which includes the AEGON Championships, the AEGON Classic and the AEGON International), as well as AEGON’s hospitality allocation at Wimbledon and at the AEGON Masters Tennis.
Jeff Hunter, Operations Director at Sportsworld, commented: “Creating and delivering the AEGON Experience has been a real team effort. The LTA put in place the hospitality infrastructure and onsite staff we needed to do our job, while the AEGON team gave us a clear brief of what they wanted to achieve. We’re thrilled to win this award – it reflects the hard work and meticulous planning we have put in.”
Steve Clode, AEGON’s Director of Marketing and Customer Strategy, said: “We are delighted that our hospitality experience has been recognised by industry experts. It’s a great endorsement of Sportsworld’s hard work, creative approach and project management skills.”
Sportsworld is currently engaged in supporting AEGON in its delivery of hospitality at the AEGON Masters Tennis, the season finale to the ATP Champions Tour which brings together many of the greatest players in tennis and takes place at the Royal Albert Hall from 1st December.
For further information, contact:
Sportsworld: Jeff Hunter 01235 555844
AEGON: Lesley McPherson 0131 549 3782 www.aegon.co.uk

Dresden Travel Guide

DRESDEN, once known as "Florence on the Elbe," is the capital of the German federal state of Saxony. It is an industrial, governmental, and cultural center, worldwide known for the Frauenkirche and its historic centre. Dresden is considered by many visitors as one of the most beautiful cities in Germany.

The city was founded in 1206 and recognized as a World Heritage Site. Dresden has a long history as the capital and royal residence for the Kings of Saxony, who for centuries furnished the city with extraordinary cultural and artistic splendor. Between the 18th and 19th centuries, the city became one of the centres of the Romantic Movement. Phenomenal poets such as Goethe, Schiller, Herder, Kleist and Novalis met in the salons held by Christian Gottfried Körner- later the house of Ludwig Tieck.

In the World War II the city was bombarded and the face of the city changed dramatically. The historical center of Dresden was completely destroyed, including the priceless art treasures that made the city world famous. Also, more than 30,000 people died in this terrible bombarding; the ruin of the city acted as a call for peace among the different nations of the world. Dresden was reconstructed as a large socialist city during the GDR years. The historical center is nowadays in large parts restored to its former glory, some parts are however still under reconstruction. The city is a vibrant, beautiful tribute to the human spirit.

Dresden’s attractions are beautiful churches and palaces, as well as many world-class museums, among the finest in all of Germany. The Frauenkirche, the largest Protestant domed building in history, dominates the Dresden skyline with its incredible baroque architecture- its renovations were lately completed. The Altstadt and Neustadt, on opposite sides of the river are other beautiful examples of Baroque architecture and offer plenty of lovely restaurants, shops and picturesque streets to wander.

The economic life of Dresden is improving: tourism, an innovative computer industry and consumer goods are important sectors. Dresden is also a popular location for conferences and conventions.

Thursday, July 15, 2010

Booze Nation

Similarly to today perhaps, wine was the booze of choice for high society individuals. Fine wines were labelled with the date, vineyard and variety as the tax assessors requested, such as the ones found in Tutankhamun’s tomb.
Beer was the poison of the masses. Rich people also drank beer though... loads of it, in fact.
People loved to drink, as they do today, according to maximas written in the New Kingdom’s The Maxims of Ptahhotep or Instruction of Ptahhotep, a vizier under King Isesi of the Egyptian Fifth Dynasty (c. 2414-2375 BC).
These writings functioned as advice and were intended to be directed to his son. There are several copies available today; the Prisse Papyrus dating from the Middle Kingdom, at the Bibliothèque Nationale in Paris, and two slightly different versions at the British Museum.
Ptahotep explains why he wrote these; he had reached old age and wanted to leave a legacy of ‘good sense’ instructions to his son. These are rules on how to be kind, just, peaceful, and on how to behave in the correct manner in general. Among those there were some pieces of advice on how bad your reputation gets (it goes down the drain, really), if you drink too much. Just like what happened to Charlie Sheen and his wife last Christmas...

Thursday, July 1, 2010

Sportsworld have today launched sales of their official 2010 6 Nations corporate hospitality packages within twickenham’s luxurious new South Stand Complex, which opened officially last year. 2010 6 Nations Fixtures: Twickenham England v Wales, Saturday 6th February England v Ireland, Saturday 27th February Your hospitality package includes: * Access to the Martin Johnson Suite * Official RFU match ticket * Drinks reception on arrival * Complimentary bar pre-match and 1 hour post match * Four course lunch with fine wines * Post match savoury selection * Pre-match guest speaker * Plasma television screens * Official souvenir programme * Printed event documentation * Experienced Sportsworld event management in attendance Pricing: England v Wales: £649 per person + vat England v Ireland: £649 per person + vat Full details can be found in the Rugby section of the Events Calander on our website, alternatively call our sales team on +44 (0)1235 555844 to discuss your requirements in more detail.

USTA Texas and Sportsworld have announced a partnership to make the dream of going to Wimbledon a reality for Texan tennis players and fans.
Established in 1980, Sportsworld is the officially appointed overseas tour and hospitality agent for Wimbledon with a proven record of delivering memorable experiences for discerning clients worldwide.  USTA Texas members will benefit from access to a wide range of specially designed packages to the world’s most famous tennis tournament.  As a sponsor of USTA Texas, Sportsworld will also be making contributions towards future tennis development programmes across the state.
Sportsworld’s official Wimbledon packages include premium all-day seats on the major showcourts, hospitality lounge access and souvenir merchandise.  Customers can select the package that best suits them from a wide variety of options, ranging from 1 up to 5 nights’ duration at 3, 4 or 5 star hotels in central London.  With package prices starting at £560 per person and over 50 direct flights from Dallas-Fort Worth and Houston alone arriving into London each week, Texan tennis fans now have every opportunity to watch history being made on the hallowed lawns of the All England Club.
Jeff Hunter, Sportsworld Operations Director, said: “We are delighted to partner with USTA Texas.  The history and traditions of Wimbledon, coupled with recent innovations such as the Centre Court roof and new Court 2, make it unique on the world sporting stage.  We look forward to welcoming tennis fans from Texas to our exclusive marquee at Wimbledon, sharing our hospitality and ensuring they have a great stay in London.”
Stephanie Arena, USTA Texas Director of Marketing, added: “We are excited to be offering our loyal members and their families the opportunity to be at the world’s most historic tennis event.  Sportsworld’s packages offer great value and real flexibility to combine Wimbledon with London sightseeing, visiting relatives or business travel.  We welcome Sportsworld as a new addition to our family of sponsors.”
Customers can visit www.purewimbledon.com to learn more about Sportsworld’s special Wimbledon packages and support USTA Texas along the way.
Sportsworld: Founded in 1980, Sportsworld is a leading hospitality, travel and event services company, delivering memorable experiences at the world’s most talked about sporting and cultural occasions. Sportsworld has operated official programmes for corporate clients and sponsors at every Olympic Games since Los Angeles in 1984, looked after guests at the last 10 Football and Rugby World Cups and has been appointed to provide hospitality at Wimbledon for two decades.

USTA Texas:
Since 1895, the USTA Texas Section has been one of the 17 sections of the United States Tennis Association, the governing body of tennis in America. Located in Austin, Texas, it is a not-for-profit volunteer organization with 53,000 individual members and 540 organizational members. It is the fastest growing section of the USTA, devoted to promoting and developing the growth of tennis in Texas.
For further information please contact:
Sportsworld:
Jeff Hunter  +44 (0)1235 555844    www.sportsworld.co.uk
USTA Texas: Stephanie Arena  +1 512 443 1334   www.texas.usta.com

Official 2010 6 Nations Hospitality Packages Available


Sportsworld have today launched sales of their official 2010 6 Nations corporate hospitality packages within twickenham’s luxurious new South Stand Complex, which opened officially last year.
2010 6 Nations Fixtures: Twickenham
England v Wales, Saturday 6th February
England v Ireland, Saturday 27th February
Your hospitality package includes:
  • Access to the Martin Johnson Suite
  • Official RFU match ticket
  • Drinks reception on arrival
  • Complimentary bar pre-match and 1 hour post match
  • Four course lunch with fine wines
  • Post match savoury selection
  • Pre-match guest speaker
  • Plasma television screens
  • Official souvenir programme
  • Printed event documentation
  • Experienced Sportsworld event management in attendance
Pricing:
England v Wales:     £649 per person + vat
England v Ireland:    £649 per person + vat
Full details can be found in the Rugby section of the Events Calander on our website, alternatively call our sales team on +44 (0)1235 555844 to discuss your requirements in more detail.

Lifestyles of the rich and famous... Egyptians

The rich and famous people of ancient Egypt lived a decadent lifestyle with fine wine, sex, high fashion, and plenty of partying. How do they compare with their equivalents today - the modern western celebrity set?
The main differences might be regarding who were the richest people then, and who are the richest people now. In ancient Egypt the pharaoh was at the top of the ‘pyramid’ and his family, noble people who owned land, and the priests came after. Scribes, architects and doctors were well off, and skilled craftsmen also had many privileges.
Peasants and unskilled workers were low down the scale of Egyptian society, but it was the servants and slaves that skirted the bottom of the class pyramid. Those working in mines and quarries were really asking for trouble, as diseases, physical strain and dangers lurked in every turned stone in the desert. Slaves working in rich domestic environments were the lucky ones as they were assured security, housing and food. Many of these endured hard physical work and usually died young as we can see from the osteological remains found at Amarna site analyzed by Dr. Jerome Rose which proved that people building those megalomaniac buildings for Akhenaton died young with severe bone lesions.