Skip to main content

Sponsor Services

Go on, show off your assets ...

At Sportsworld, we understand that carefully selected sports sponsorships are an attractive platform for brands. Given the power of sport to engage consumers and the increasing fragmentation of media (making brand cut-through ever harder), sponsorship can be a compelling and cost effective tool within the marketing mix.
A major event sponsorship brings with it a varied (and valuable) inventory of assets, all of which need careful management to ensure a good return on investment. These assets typically include:
  • Event tickets
  • Hospitality suites
  • Access to product showcasing
  • Hotel rooms
  • Official transportation inventory
Sportsworld is well versed in the operational rigours of managing sponsor assets, from up front programme development through to onsite delivery and post-event reporting. We have designed and managed over 50 official sponsor hospitality programmes at major sporting events the world over, and won awards to boot. We can help you think through the options and make the decisions that will lead to successful brand experiences for colleagues and clients alike.
Our sponsor services are generally delivered on a consultancy or full implementation basis.

Sponsor hospitality consultancy

Many first time or one-off sponsors have benefitted from our sponsor hospitality consultancy, which is available independently of our implementation services.
For a fixed fee, we will assist in the planning of their hospitality programmes, including budget setting, guest profiling, design of wave structure and sample itineraries, internal communications, performance measurement and project milestones. We can also host site visits for key stakeholders and facilitate workshops to educate and engage internal event teams.

Sponsor hospitality full implementation

We are typically appointed to oversee the delivery of sponsor hospitality programmes on a full implementation basis. Our turnkey solution is based upon our hospitality delivery model and begins with understanding your business and brand objectives. It encompasses co-ordination of all event logistics (from guest invitations and registrations to ground services such as accommodation, tickets and transport); creative thinking about the brand experience; looking after guests onsite; and measuring performance to support the assessment of ROI.

If you are a sponsor with a sizeable inventory of tickets and hospitality assets, we have the team, the track record and the technology to deliver success for your brand.

London 2012 sponsor hospitality

For national and TOP Olympic sponsors, Sportsworld has a proven track record in delivering successful hospitality programmes, whether advising on a consultancy or full implementation basis. We look forward to combining our cumulative Olympic experience with our local London knowledge to deliver memorable programmes for selected sponsors.

Popular posts from this blog

Love, Sex and Adultery in Ancient Egypt

Women had more freedom than their counter parts in Mesopotamia, for instance, but never as much as Paris Hilton and pals. Egyptians married young, very young indeed, and, in royal families, between themselves. Childbirth was dangerous but encouraged in ancient Egypt - prosperity was a goal for everyone and that included having a big family. The love and sex lives of the Egyptians were as complicated as they are today. Turin's famous Erotic Papyrus assures us that the Egyptians were sexually adventurous, with a penchant for naked belly-dancing, and collections of love poetry from the Amarna era reveal that they were also big romantics. According to Angelina Jolie in recent news “fidelity is not essential in her relationship with Brad Pitt”, but adultery is one of the oldest reasons for divorce, death and depression - the 3 D’s - and in ancient Egypt as in most of the modern world, women often still file for divorce on the grounds of adulte...
Read more

Sample of Rajasthan architecture

GLITTERING LIKE A JEWEL: Sri Sankeshwar Paraswanath temple. Photos: S. Siva Saravanan Sri Sankeshwar Paraswanath temple, in R. S. Puram, Coimbatore, is a magnificent specimen of Rajasthan's intricate architecture. Dedicated to Sri Sankeshwar, the 23rd teerthankara, this 25-year old temple is a well-known Jain pilgrim centre. Acharya Vikram Suriswarji performed the `Anjan Shalaka Pran Pratishta' (Kumbhabhishekam) of this temple in 1981. He was the inspiration behind the Coimbatore Jain Swetambar Murthipujak Sangh which has sponsored this temple. The temple has three garbhagrahas — Sri Sankeshwar (at the centre), flanked by Sri Shanthinath and Sri Mahavir. Separate niches There are also separate niches for Sri Munishwar, Sri Adinath and Sri Sumathinath. This temple, situated on the busy Ponnurangam road, glitters like a jewel. All people, irrespective of their faith, are welcome inside. However it is expected that only vegetarians enter the precincts. The temple, built on the li...
Read more

Born poor, now self-made billionaires - Ed Liddy

Ed Liddy, former chief executive officer of American International Group (AIG ) had to face lot of hardships before he rose to great heights. Ed Liddy's father died when he was just 12 years old. According to a BusinessWeek report, he had a poverty-stricken childhood. Liddy graduated from Catholic University of America in 1968 and received a master's degree in business administration from George Washington University in 1972. He worked with Ford Motor before joining G D Searle & Co in 1981. The 63-year old Liddy earned about $130 million during his eight-year tenure at Allstate. In the wake of the financial crisis, Ed Liddy came to rescue the ailing AIG, worked for a salary of $1. But the act turned disastrous when the company handed out employee bonuses totally $165 million after it had accepted $170 billion in government bailout funds. This forced him to quit AIG.
Read more